Product Design Sprint helped many of our clients make their products successful and reduce the risk associated with bringing a new product, service or feature to the market. They confirmed PDS has the power to streamline processes and increase efficiency. We didn't want to go barefoot like the proverbial shoemaker's child, so we decided to run PDS internally.
The latest game in the Pokemon franchise has taken the world by storm, and it’s helping Americans become fit again. It reminded people that being out, walking and exploring the city could be a better way to spent time than sitting on the couch. Its effects on increasing American’s physical activity are tremendous, the recent study found that Pokemon Go users from the US made approximately 144 billion steps more during a period of 30 days. Couldn't the designers have created a better interface, though?