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In the day and age of a highly competitive market, perpetual technological development, and constantly growing expectations, perfecting website design was never more essential. With the power of grabbing the attention of the users and then potentially converting them into customers, it can truly make or break a businesses. Since user experience can directly influence the prosperity of the company, it should be an inseparable part of its overall strategy. Here are some useful tips that could improve your UX design.
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10 UX Trends to Watch in 2019

Digital product design is evolving dynamically with the rise of new cutting-edge technologies that change the way users interact with their devices. That’s why it’s crucial to stay up-to-date with the recent discoveries and methodologies used to provide the best experience to your audience. We put together 10 UX trends that will help you craft user-centered products in 2019.
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UX design is like with safety. Passengers won't notice the lack of accidents, but they certainly will remember a bus collision, and even more so a train going off the rails or a plane crash. People will notice a lousy user interface design much more often than appreciate an outstanding one.
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Smart business owners have long known the benefit of focusing on designs that are not only beautiful, but put the user at the heart of a great experience. For many, though, balancing a competing list of priorities means that user experience is often seen as a ‘nice to have’, and takes a back seat.
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Have you ever wondered what the secret recipe is that allows successful start-ups to scale up so quickly? What is the big idea behind keeping users attracted to the product so much?
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Back in the old days, people needed to come up with ways how to communicate with computers in order to use their magnificent power and make the most of it to serve user needs. The way the interfaces worked was dictated by limitations of the computers’ capacity to behave like humans. Therefore, we needed to adjust our behaviour to line up with technology. And so, we learned to bend our natural style of communication and type in lines of commands easily recognized by machines but not so easy to memorise for a human being.
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When I think of Italy, there are plenty of images that come to my mind. However, apart from such obvious things like the Colosseum, the Grand Canal in Venice or Tuscan hills, there’s one thing without which this south European country wouldn’t be the same – industrial design from the early 70s.
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Products need to serve a purpose. Everything we do as designers, developers, managers, and founders should have clear objectives and aim to be useful and valuable for recipients and customers. It’s fair to say that one of the main goals of product design is to ensure the right product-market fit. And one of the best ways to verify a product’s usefulness is to conduct user testing sessions.
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You have an idea for a product. Excitement is going through the roof, you have all the ideas in your head, and you’re ready to start assembling the team. The business plan is flawless, all features are well described, and you even know the approximate date of releasing the product. But wait… aren’t you missing something? Are you sure that your potential clients will love your product? Is your solution going to fulfill their real needs just as you’ve imagined? Are you positive that it will be useful? If you don’t show your product to your potential clients, you can’t be 100 percent sure you will succeed. That’s why you should validate your idea by creating a prototype of your solution. In this way you can make necessary changes before spending money on developing a product that simply won’t work the way you’ve imagined.
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If you want to build a product, you can’t do it by yourself. You need a hard-working and fully devoted team. Unfortunately, sometimes there are tensions and misunderstandings between members. It’s important to know how to deal with them and help people with their workflow. I will look closer at the relationship between UX designers and developers. What can we do to improve this cooperation, how can we build understanding, and what are the profits for business and product?
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