Now more than ever, video conferencing is going to enter and influence our everyday lives. I had a chance to talk about it with Aaron Burcell, a video industry expert and a “veteran” of Silicon Valley startups. In the past, Aaron has had a hand in developing video companies such as Grockit, Loop.tv, and Vevo. Aaron Burcell is now CEO of methinks, an extremely interesting platform that proves that video conferencing can be applied to many parts of our life and business – communicating and working remotely is only the tip of the iceberg.

If you work in the B2C business, you know this already - it’s easier to disarm an atomic bomb than to keep customers happy. It is especially true in the automotive industry, notoriously suffering from trust issues. However, once you find the sweet spot, you will be surprised by the results.