Boards That Think With You. Pinterest is rolling out AI-powered boards that learn your taste, organize ideas, and even suggest what to pin next—turning inspiration into something more like collaboration.
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AI Applied

04.11.2025

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“I cannot believe how amazing the XYZ AI tool is.”

 

I see this sentiment popping up all over my social media.

 

What’s interesting isn’t just the praise, but why people are saying it. 

 

AI isn’t making experts that much faster at what they already do best—it’s allowing them to do the work they never would’ve done at all.

 

The tedious tasks. The unfamiliar projects. The stuff that used to sit on the “someday” list.

 

That’s the real productivity story here: not 20% faster, but infinity % more possible.

 

With that said, here’s what’s new in the AI world this week:

 

📈 How are companies using AI?​

 

➜ Boards That Think With You. Pinterest is rolling out AI-powered boards that learn your taste, organize ideas, and even suggest what to pin next—turning inspiration into something more like collaboration.
Pinterest Newsroom

 

➜ Home Shopping, Reimagined. Wayfair is doubling down on AI to personalize customer journeys—using algorithms that help shoppers visualize products, predict needs, and optimize design recommendations.
RetailWit

 

➜ The AI Personal Shopper. Amazon’s new “Help Me Decide” tool uses generative AI to guide purchasing choices—essentially giving customers a conversational consultant for shopping decisions.
About Amazon

 

➜ Discount Retail, Smarter Ops. Dollar Tree’s CEO says the company is ramping up AI investments to tackle shrink, improve pricing, and boost store efficiency—a sign that even budget chains are going high-tech.
Retail Dive

 

➜ Faster Product Innovation. Global commerce platform WEX reports that AI is speeding up its product development cycles by 20%, helping teams design, test, and deploy fintech tools faster than ever.
PYMNTS

💡 What are the nerds up to?

 

➜ AI Feedback is Here. Retailers are turning to generative AI to analyze customer feedback at scale—spotting trends, emotions, and pain points faster than any survey could.
Yahoo Finance

 

➜ ChatGPT Gets a Wallet. PayPal has integrated its wallet directly into ChatGPT, letting users shop, send money, and manage finances all within the chat interface.
Finextra

 

➜ AI Characters Go Hollywood. OpenAI’s Sora now powers an app for creating AI characters with dynamic voices and cameos—blurring the line between entertainment and synthetic personalities.
The Verge

 

➜ Voice Tech Levels Out. ElevenLabs’ CEO predicts that AI audio models will soon be fully commoditized, meaning voice synthesis could become as common—and cheap—as autocomplete.
TechCrunch

 

➜ The Future of the AI Scientist. Sam Altman says OpenAI is developing a “legitimate AI researcher” by 2028—an autonomous system capable of generating and testing scientific hypotheses on its own.
LiveMint

 

Thanks for reading!

I share these stories because I believe it's important for all of us to keep up with AI. To support my mission, share this newsletter on LinkedIn.

kuba filipowski
Kuba Filipowski
CEO and Co-founder at Netguru
LinkedIn

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Netguru S.A., Małe Garbary 9, Poznań, Polska 61-740, Poland

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