Welcome to the 101st edition of Design Brief – our weekly selection of news and tips from the design world.
The term “design systems” is in every job description. You can see it all over the freshest design tool releases. You might have even heard your family mention it at Thanksgiving. But what are the facts on these “design systems” that have the whole industry talking? The author shares eight things you should know about them. Read more
Looking for inspiration to improve the look and feel of your product? Take clues from popular video games to create engaging user experiences for web and mobile. Learn how game designers grab players’ attention with tricks from psychology books, and apply those practices to your applications. Here’s how to learn from video games. Read more
As Jakob Nielsen, Danish web usability consultant, said: “The human brain’s capacity doesn’t change from one year to the next, so the insights from studying human behaviour have a very long shelf life. What was difficult for users twenty years ago continues to be difficult today.” Here is how to implement this principle in your designs. Read more
The idea behind Haystack initially stemmed from the aim of gamifying the online dating experience. A user starts by creating their own set of questions and answers, in a multiple choice question format, and personalizes it. Then, instead of faces, they swipe through a set of 3–4 questions made by other users. Here’s the story and the lessons learned from validating the app idea - and why it didn’t pan out. Read more
A product vision describes the future a company is trying to create. And it usually lays out a map for the next five years. Eugen Eşanu, designer & Founder of Laroche.co, after analysing companies such as Amazon, Tesla, Apple and Google and other successful startups, came up with 10 fundamental product vision principles you can steal from them. Read more
Digital accessibility refers to the practice of building digital content and applications that can be used by a wide range of people, including individuals who have visual, motor, auditory, speech, or cognitive disabilities. The authors shares some of the simple steps to also make your sites more accessible. These principles focus on web and mobile accessibility. Read more
At Dropbox, they have a healthy and lean approach to growth design. This is largely the result of a finely-tuned process their growth team has developed over the last couple of years. A common thread throughout is respect for user-centered design and believing in the value it adds. Here are the 10 most valuable growth design practices the author has picked up during his time at Dropbox. Read more