In the ever changing environment, banks and financial institutions are emphasizing services beyond traditional bank products.
PKO Leasing wanted to offer its customers new and better ways of leasing, renting and purchasing cars. To do that, it needed a website that would not only offer a wide array of financing options and a range of cars to fit every need, but also a level of user experience far above what’s available in the sector.
PKO Leasing is the largest leasing company in Poland, offering a broad range of leasing products and services to enterprises and corporations. It belongs to PKO BP Group, Poland’s biggest and oldest provider of financial solutions. PKO Leasing strives to innovate with the goal of offering their clients the best experience through both traditional and digital channels.
PKO Leasing wanted to launch a brand new car-leasing platform that would allow their clients to choose from a wide range of vehicles to lease, rent or buy, as well as a variety of financing options, all in one place. The company needed to develop a website that would provide outstanding user experience and a safe environment for its banking products.
Netguru joined the project at the very beginning of the development process. Our mandate was to develop the website from scratch, making sure to implement all the crucial functions while offering a great user journey. We were responsible for the UX and UI, user testing, as well as branding and product design sprint that helped to shape the product and business.
The process consisted of the following steps:
Excellent workshop management and execution – the quality, the agenda, the team chosen for the workshop – very well thought out processes.
The Automarket platform is practical and user-friendly, making the process of car financing a breeze. All financial transactions made through it are secure.
The platform is designed with expansion and scaling in mind. PKO Leasing already has plans to expand dealer partnerships to be able to offer their customers the widest possible range of vehicles.