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Not so long ago we came up against a big problem while analyzing the performance of our campaigns  – there were no conversions at all. We had two versions of a campaign: blog content and sales/business content. The plan was to choose the better one. How do you choose the winner if there are seemingly no conversions?
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The  Fintech sector attracts billions of dollars in VC investment. Each week, new startups take over markets that used to be controlled by banks and insurance companies. What will come out of the revolution? Who will win? How will it shape the future of financial services? Read our take on  Fintech vs. Banks.
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Undoubtedly, London is one of the most important startup ecosystems in the world and it’s growing fast. More and more young companies decide to move to London whose market is also very diversified. If you are still unsure which are the hottest London meetups, incubators and communities, want to learn about how to face the challenge of talent drain or simply seek for some inspiration, London Startup Guide by Netguru is for you. Download now!
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Netguru switched from Master to Pull Request flow on GitHub quite some time ago. You can read a developer's perspective on this change here. But now it’s time to explain it for those of you who do not necessarily code each day. Let’s go!
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How to Choose a Server - Mini Guide

There are plenty of places where you can host your Rails application online. Each of them has its advantages and disadvantages and very often you will need to strike a balance between configurability and maintenance costs. How do you choose the best solution then?
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The results from the new study “State of Stack” conducted by Netguru and Typeform suggest that the future is far from bright for devops. Numbers don’t lie: devops engineers are not big fans of the precise server setup and they prefer much simpler solutions.
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We’ve been witnessing a rise in the importance of mobile applications for a few years now. It’s of hardly any surprise then that programming has also gained in popularity. This trend is caused mainly by the opinion that mobile developers are always in demand and that their salaries are high. Netguru and Typeform in their study “State of Stack” asked developers about their professional experience. Look what we've found out.
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More and more people are deciding to pick up programming as their professional path. People often choose app development as an alternative to their current profession when they decide to change the industry they work in. The reason is simple: professional developers are always in demand. It’s crucial for them to know which language they should learn to ensure that they will successfully find a job. Netguru and Typeform checked which programming languages enjoy the biggest demand today.
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In recent months many discussions arose on the subject of  App Store economy, especially in terms of how indie developers can build a sustainable business by creating apps we love to use. We have to remember, that the App Store is not only a place where you can buy iPhone apps but also apps that run on your Mac, AppleTV and iPad. Actually, looking at the App Store from the perspective of the devices for which it offers applications is a good way to understand why developers want it to change.
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OK, you're based in the UK and you have a product to sell. What's next? First and foremost, you need to have a website where you can offer your products round the clock to large numbers of users. We are experienced in creating e-commerce platforms for our UK customers and we want to share with you the most important rules you need to follow when you build your online store.
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