Building a brand identity is not just about graphics; it’s so much more! A first-rate branding company will help you with incorporating your company values, story-telling, and really defining what you represent – in a way compelling to your potential and existing customers, as well as candidates and current employees.
Finding the right designer for your brand
Choosing the right brand expert for your project can be a daunting task. There are a lot of factors to consider and it's important to find someone who you feel confident will represent your business in the best way possible.
Strategic approach
Go for a vendor who can show off a thorough understanding of strategy and experience with the research and ideation phase.
Tone of voice alignment
Your brand should go beyond visuals. Look for experts who will be able to adjust to other elements of your identity, such as tone of voice.
UX/UI design
If you’re a product company, bear in mind that upgrading the style guide, and the UI of your app, will be crucial during rebranding.
A comprehensive portfolio
Look for the designer’s portfolio on Behance, Dribble, or their website. Does their work resonate with you?
Working with Netguru on your brand design
Branding investment pays off
If you are not building a strong brand, you will sell your goods or services as commodities. An on-point brand turns into a higher return on any investment you further make into marketing your company. A well-crafted tone of voice is an essential component for building a successful brand.
Think about creating a tone that reflects your values and resonates with your target audience — it will get you noticed, build trust, and be the key to developing long-term relationships with customers.
To build a resonating brand, work with experienced designers who will care for the process end-to-end.
Hire Netguru and take your brand to the next level
With over 80 product designers onboard, Netguru has an extensive know-how in building brand identities, paired with recognized UX/UI design portfolio and consulting experience. Our designers’ experience guarantees top-quality brand design, while our project management ensures smooth collaboration between you and us.
Let the expertise of Netguru's professional brand designers help you develop and implement a successful brand strategy for your business. Assure that your company evokes memorable experiences for your customers.
See how our support helped those companies
Our cooperation with Netguru is a true partnership. Whenever we faced challenges this year, we could rely on Netguru for our urgent staffing needs and time-critical deliverables. The Netguru team has gone above and beyond any expectations of what a strong and reliable partner can be.
My experience of working with Netguru was absolutely excellent. Different software teams go through ups and downs, and good software teams are resilient. What makes the Netguru team succeed is being able to ride ups and downs as a team
As OLX Group experienced a significant increase in demand for design talent, we could count with Netguru to support us as a real extension of our in-house team. Their designers were embedded in our day to day, sharing the same commitment and focus to deliver impactful solutions to our customers. Beyond the great design work produced, they are really nice people to work with, which is equally important to build a long lasting partnership.
When should you double down on your brand design
If your company doesn’t stand out from the competition, and your marketing efforts feel chaotic, you should take a step back and look at your brand from a birdseye. Here are some hints it’s high time to do that.
Seeking funding
A clear brand will stand out to investors and make you more memorable. It will also make all your marketing and sales activities easier.
Planning to scale
If you’ve just recently completed your journey “from 0 to 1” as a company, and you’re about to expand your activities, we recommend that you reflect on your branding and make sure it’s on-point before you start scaling.
Getting lost in day-to-day activities
Oftentimes, enterprise-level companies get lost in ongoing efforts and don’t reflect on overall brand image. It might happen especially if the marketing team is too small. In such a situation, hiring external designers and brand consultants might be the best solution.
We are actively boosting our international footprint across various industries such as banking, healthcare, real estate, e-commerce, travel, and more. We deliver products to such brands as Solarisbank, IKEA, PAYBACK, DAMAC, Volkswagen, Babbel, Santander, Keller Williams, and Hive.
Self-care mobile app that lets users practice gratitude
Shine
$5M
Granted in funding
Investment platform that enables investment in private equity funds
Moonfare
$28M
Granted in funding
Data-driven SME lending platform provider
Finiata
$20M
Granted in funding
Lead generation tool that helps travelers to make bookings
Tourlane
$47M
Granted in funding
Read more on our Blog
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