Product design consulting

Expertise when it matters most. Create exceptional products with end-to-end professional support and expert guidance
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Product design consulting

Netguru software design team helps innovators achieve business goals through exceptional design and data-driven consulting. Share your challenge, and we’ll bring the maximum value at any stage of your business. Sixty multidisciplinary and internationally recognized designers with experience gained on full-stack projects for startups, unicorns, and well-established enterprises will support you on your journey to success.
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Netguru software design team helps innovators achieve business goals through exceptional design and data-driven consulting. Share your challenge, and we’ll bring the maximum value at any stage of your business. Sixty multidisciplinary and internationally recognized designers with experience gained on full-stack projects for startups, unicorns, and well-established enterprises will support you on your journey to success.

Product design consulting goes far beyond visual and interface design. At Netguru, we offer a complete range of services that build up business Value. these incorporate all the elements of product development; from the initial idea and formulation of product strategy, through building a prototype and testing it with users, right to the creation of the product itself. UX and UI best practices also feature heavily, along with product testing throughout every stage of the development process.

Digital product strategy forms the cornerstone of any product development, identifying target users and their needs, the market fit, as well as where the product fits in within the overall organizational strategy. This is the lens we view your product through, and we can work with you to develop your strategy if required, to optimize your product’s business performance.

Our consulting service is fully data-driven, based on the data supplied by you and what we gather as part of the research process and design sprint workshops. Our goal is to create business value for you by identifying and using the right product design approach.
Every business can benefit from product design consulting, no matter what stage the product is at. Whether it’s ideation, MVP, improving an existing product, or creating a complex enterprise-grade solution, we can add value to your product – and to your business.

  • Idea stage

    Optimize your product investments and avoid pitfalls by pre-validating your ideas

  • MVP

    Save time and money on wasted development by testing the first version of a product with users

  • Existing product

    Enhance your product by identifying and delivering features that will increase its business value

  • Enterprise

    Innovate with the agility of a market-disrupting startup to gain a competitive advantage in your industry

Our product design process

At Netguru, we know the importance of a seamless, end-to-end process in successful product design consulting. Typically, our approach can be broken down as: product introduction and setup, ideation and concept, wireframing, user testing, design, implementing recommendations, design handover
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Even before we start our cooperation, we concentrate on understanding your business and your idea in as much detail as possible to ask you the right questions, clearly identify your needs, and optimise the further process for you. We first focus on research to gain insight into your target market and customers. Once this is done, we have a solid base to move to ideation and crystalise the vision of your product. Next, we develop a set of user flows and wireframes that allow us to optimize the business value of your idea in quick iterations, incorporating testing as we progress through each stage. This boosts the business value of your product from the very first moments and allows you to optimise the spending on its development, balancing what builds the highest value, development speed, and spending. Then it’s over to our designers and developers to bring your creation to life. For that to happen, assets are prepared and the project is developed in a technology best matching its purpose and your business needs. Following the completion of your project, we ensure that you have a clear path forward, including any future iterations you may require.

Product design services

Our services cover the full spectrum of product design, taking you from your initial idea right through to delivering a product with a great chance of success.


Employing the services of a product design consultancy can bring a host of benefits to your organization:
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    Identify the key stakeholders

    The right people involved in a project can be instrumental to its success. We help you identify and select the stakeholders who will have the most influence on your project. You are then able to increase buy-in by ensuring that they are fully involved.

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    Understand your users

    By adopting a user-centered approach to design, you are able to gain a better understanding of your users’ problems, needs, motivations, and expectations. This insight is critical in making better product-related decisions that align with your business strategy.

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    Select the best solutions

    The variety of ideas that emerge during the ideation phase of product design can bring new and unexpected opportunities to the business, far beyond the project at hand.

  • i-3

    Improve an existing product

    By analyzing the user paths through the existing solutions, it is possible to identify their weak areas which, once addressed, can lead to building a competitive advantage.

  • i-7

    Understand the project’s fundamentals

    Product design consulting can give you an enhanced view of your business, such as a deep insight into the costs and profits, as well as help you identify all of the key partners needed to successfully build your product.

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    Reduce risk

    Sketching and prototyping solutions allows for validation of the ideated features and flows during the test phase, making any improvements necessary to enhance the value of the product. This reduces the risk of wasted time and costs of unnecessary development.

Challenge based identification

Challenge based identification

We know that the product design process involves far more than design alone.

That’s why we ensure a tailor-made approach to your project and business needs throughout all stages of the process.

For example, we will work with you to:

  • Validate your idea and take it to a new level,
  • Create a prototype and test it with users
  • Develop a comprehensive product strategy
  • Clarify your project scope and create a step-by-step development plan
  • Organize your knowledge and prepare a product pitch or presentation to secure buy-in from stakeholders or investors

The right product design consultancy approach

When you are bringing in an agency to help with any aspect of product design, look for the following qualities to ensure you make the best possible choice:

  • Flexibility. When it comes to designing digital products, there is no ‘one size fits all’ approach. Look for an agency that has experience in different methodologies and is prepared to adapt its approach to fit your project or working style.

  • Business focus. Look for evidence of previous solutions created by the agency that have been developed based on comprehensive research and a strong understanding of the organization’s strategy.

  • Critical & strategic thinking. A good design agency will be able to call upon a range of methodologies to solve business problems, but they will not rely solely on them. Instead, using critical thinking, they will be able to draw from a varied methodological toolkit and identify solutions that best fit the strategy and business goals of the project.

Trust is a foundation for great products

Our clients often cooperate with us for many years, launching various products. It's because we always strive to become trusted technological partners who care to provide more than just software development expertise. Thanks to that, we work as an extension of our clients’ teams rather than an outsourcing agency.
Netguru office

How we do it at Netguru?

At Netguru, we have HELPED small companies, right through to enterprise-size organizations.

During this time, our experience has allowed us to fine-tune our approach and process to add maximum value to your business.

Netguru in numbers

  • 15+

    Years on the market

  • 400+

    People on Board

  • 2500+

    Projects Delivered

  • 73

    Our Current NPS Score

  • What I appreciate in working with Netguru: that you take the ownership, you're experienced, and that we can rely on you.
    Peter Grosskopf photo

    Peter Grosskopf

    CTO, solarisBank
  • The difference between Netguru and other companies with which we have worked so far is that Netguru is good at taking the ownership.
    John Furneaux CEO Hive

    John Furneaux

    John Furneaux CEO Hive
  • Netguru is a great service provider. I like working with the team, it’s super professional, and they’re nice people to work with.
    Asaf Davidi photo.

    Asaf Davidi

    VP of Product, temi

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