Every business benefits in having a mobile presence
There are approximately 1.85 million apps available in the iOS App Store and 2.56 million in the Google Play Store as of 2022. Companies are investing time and resources in developing mobile applications to drive business growth, streamline internal workflows, boost productivity, and achieve financial results. Mobile apps can and should provide users with a delightful and personalized experience while solving their problems or meeting their needs.
Netguru's mobile app development services help enterprises and startups in building digital products that achieve these objectives.
From idea to execution, you can count on Netguru to deliver for you and your customers.
What is a native mobile app?
Native mobile applications are apps developed exclusively for a single platform – typically either iOS or Android.
If you’re building an application to release on an iPhone or another Apple device using its official development language, that means you’re building an iOS native app. The same applies when developing an app for any device with an Android OS.
Organizations, enterprises, and startups typically want to make their mobile apps available on both Android and iOS, the two mobile operating systems with a near 100% global market share. Some apps are available on less popular smartphone operating systems such as Windows, KaiOS (based on Linux) and HarmonyOS (Huawei).
Whether you choose to deploy on Android or iOS — or both — native mobile apps offer advantages in these areas:
- Application speed and performance
- Stability in maintenance and updates
- Faster and easier deployment of new features and releases
- High customizability on features and UI/UX
- State-of-the-art, platform-specific, and responsive UI/UX
- Maximization of a smartphone’s hardware functionalities (e.g. camera, GPS, movement detection, Bluetooth)
- First-rate security, protected by an operating system
- Access to highly specialized talent who have mastered their respective platforms
- Resource-intensive apps such as mobile games and those with heavy animations
- Apps that are part of a larger suite of applications (which may share some code)
How is a cross-platform app different from a native app?
In the early days of the smartphone era, developers were constrained to create applications specific or native to specific devices, operating systems, and whatever platforms they had to be built on. As the market and ecosystem for mobile apps grew, new approaches came out including how to make the same app for different platforms. This is how cross-platform development emerged.
Cross-platform applications are apps developed for several platforms, usually on both Android and iOS, based on a single source code. Cross-platform development offers advantages when it comes to the following:
- Code reusability between iOS and Android mobile apps
- Faster development process and time-to-market
- Value for money and reduced development cost
- UI/UX consistency across platforms
- Broad market reach when testing and prototyping
Choosing one development approach over the other (i.e. native vs cross-platform) is not a straightforward decision. Each project has different priorities and a unique set of circumstances.
What technologies are used in native Android app development?
Choosing the technologies for your native mobile app is a critical decision that will have a considerable impact on its success. Native Android development is mostly written in Java, a dynamic and stable coding technology.
Further, Kotlin is now an officially supported coding language, giving developers the option of using Google Java or Google Kotlin.
Netguru a deep bench of specialists versed in a wide range of different Android development technologies. In our discovery and planning process with you, we’ll recommend the best technology that suits your project and business objectives.
What technologies are used in native iOS app development?
iOS apps can also be built with a range of technology stacks. Choosing which one to use will depend on your requirements.
Swift is a relatively new programming language, which Apple released to the public in 2014. In 2015, Swift became open-source. It abandons the Objective-C heritage and has all the modern programming features: generics, optionals, type inference, and higher-order functions.
Objective-C is a long-standing, highly trusted programming language that uses dynamic typing and message passing. It also requires dividing classes into two code blocks: interface and implementation.