Providing a Mobile App MVP in 5 Weeks for a New York Fintech
5
Weeks to launch the MVP
From start to both app stores, below budget.
10,000+
AI/ML models
Running the data analysis behind the signals.
10
Net Promoter Score
What the client gave the collaboration.
The client
Prospero.Ai is a fintech startup out to open financial markets to everyone, founded by someone who managed a Wall Street hedge fund and wanted a fairer, more transparent version of it.
Where hedge funds profit from data individuals never see, the platform turns AI loose on enormous quantities of live stock data and hands the analysis back to the individual. The app helps investors group and track companies worldwide and reach the statistics that matter.
The challengeWhat the teams actually needed
A rough process outline, an interface that needed rebuilding from nothing, and a conference in November that would not move.
Challenge 01A spec that did not exist yet
There were no detailed specifications for the new interface beyond a rough outline, and the UI had to be rebuilt from scratch to carry major changes.
Challenge 02A high barrier to the first insight
Mainstream customers struggled to see the benefit quickly, which called for knowledge-sharing features inside the app to close that gap.
Challenge 03A date set by a conference
Development had to align with the November conference used for user acquisition, while still serving early adopters and the early majority well enough to secure further investment.
What we did
A full rebuild of the interface in five weeks
A project manager, frontend developers and testers put a plan together and worked to the conference date.
A new version, not a patch
A fresh build of the financial predictions app arrived with a revamped interface and additional features on top.
Signals anyone can read
The user experience was redesigned for mainstream customers, simplifying the app’s signals so they take less work to understand.
Knowledge-sharing inside the product
Features for sharing knowledge were prioritised, aimed squarely at the entry barrier that kept newcomers out.
Issues the brief did not mention
Critical problems in the client-side designs were identified and fixed, and performance, security and accessibility were dealt with even though they had been overlooked at the start.
Client testimonial
Netguru's adaptability to our evolving needs and the steady stream of insightful feedback and ideas prove they were not just a partner – they were an indispensable asset in helping us reach our vision to democratize the fintech industry.
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