Piotr is a UX Designer with a real appreciation for form and function. His education in sociology and a passion for design led him to a career in User Experience. Piotr has over 15 years of experience in different design related roles, now specialising in research, scoping users' needs and behaviour, information architecture (IA), user journeys, wireframing, interactive prototypes, testing, and creating UX strategy. Understanding users and business objectives makes him confident in that he can face most complex project challenges. Piotr has worked with: HSBC, John Lewis, Waitrose, Exertis, Autodesk, Tech-Data, Glaxo Smith Kline, Bristol-Myers Squibb, Roche, Lilly, ViiV Healthcare, Nutricia, Merck, HanBright, ciufcia.pl to name a few. He also spent quite a few years sharing his knowledge at universities as a lecturer and engaged in start-up and bar camp communities.