Netguru Newsletter #90 - Memento Mori, AI in Health Care and Volkswagen's Customer Care Experiment

Find out how you can use your own death, why group brainstorming might not be a good idea, and why you should use a CRM in your social media strategy.
Why AI Has Yet to Solidify Its Role in Health Care
We’ve seen so much innovation in health care – so many wonderful technological solutions, from personal apps to advanced prosthetics. But what about AI? Are we ready to bring it into hospitals and patients’ homes? Read more
Volkswagen Sacrificed 14 Months to Conduct an Experiment. 60 Days in, Their Metrics Went Through the Roof
Volkswagen Home is really worth a visit if you happen to be in Warsaw. It was created based on the following reported statistic: “25% of customers who rated their car on the lower end of the scale but were delighted with the service they received, would buy again from the same brand”. Read more
Millennials Are Making Less Money than the Previous Generation
The difference might not be big in some countries, but millennials in their 30s are clearly making less money than the previous generation, even adjusted for the inflation. The gap is particularly wide in the UK – millennials’ salaries are 13% lower than those of their counterparts from Generation X. Read more
5 Key Pieces of Advice for Aspiring Entrepreneurs
Here are some precious nuggets of knowledge straight from the Harvard Business School, so pay attention. Some interesting examples include: be honest with yourself, enjoy surprises, and learn how to use “no” in conversations. Read more
This Renowned Wharton Professor's Best Leadership Advice: For the Love of God, Stop Brainstorming
Here’s something those of us who love brainstorming meetings might not want to hear: the wisdom of crowds does not always boost originality and innovation. If you want to improve your leadership skills, find out what other advice Wharton School’s Adam Grant has shared. Read more
How to Integrate CRM into Your Social Media Strategy
Social media are quickly becoming the tool of choice when a consumer wants to contact customer service. It’s just more convenient than a phone call. Considering how important social media presence is becoming to companies, using a CRM to keep track of your strategy might be a good idea. Read more
Would You Like a Daily Reminder that Death Is Round the Corner?
This app is based on a brilliant idea: some of us need to be reminded that we’re all going to die one day. Will we be happier if we treat our lives as a precious and limited resource? Read more
Wellcome Book Prize: 5 Brilliant Books about Life & Death
And finally, something to keep your brain occupied in the evenings. These 5 books offer a wonderful introduction into topics such transhumanism or the ways in which people deal with their own mortality. Read more
Death seems to be the main theme of this issue of our newsletter, but I believe it’s shown in a positive light for once. And what did you think about the advice on leadership and entrepreneurship?
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