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Barbara Rybicka

Commercial Director | Retail at Netguru

Overcoming Integration Challenges in Super App Development

Barbara Rybicka

Jan 9, 2026

Why Europe Is Lagging Behind in the SuperApp Race

Barbara Rybicka

Jan 27, 2026

Why Out-of-the-Box Recommendation Tools Fall Short: The Case for Custom Integration in eCommerce

Barbara Rybicka

Jan 27, 2026

How to Speed Up Product Delivery: Lessons From Wolt

Barbara Rybicka

Aug 1, 2024

Grabbing the Attention of Gen Zs

Barbara Rybicka

Aug 4, 2025

“If You Ain’t First, You’re Last”: What Innovators Can Learn From Uber’s Approach to Innovation

Barbara Rybicka

Jan 27, 2026

The Top Mobile Commerce Trends of 2025

Barbara Rybicka

Jan 29, 2026

What is Dynamic Pricing and How Does It Work?

Barbara Rybicka

Jan 29, 2026

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