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7 Reasons Why You Should Go for Native App Development

These days, if you have a business idea, it’s very likely that it involves developing an app. No wonder, as apps outpace websites in many areas, like personalization, notifications, speed and potential features... just to name a few.
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To be useful, an app needs to communicate its ideas clearly, both within the UI and in the marketing material. Making sure the visual experience you deliver is well-crafted, coherent and attention-grabbing can have a positive impact on building your brand, improving relationships with users, and boosting sales. One of the best ways to do it is by using custom illustrations to distinguish your company from others. Take a look at our list of seven areas in which illustrations can help your business.
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I have recently stumbled upon an article reporting that Facebook is using Artificial Intelligence to fight “revenge porn” - a phenomenon of sharing intimate photos on social networks without people’s permission. This is one of the downsides of the development of new technologies and social networks. This great TED talk from one of the victims explains why it is a serious problem that needs strong measures.
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Managing projects can be a bit confusing - you are juggling a lot of tasks, and it’s hard to name one main thing you are responsible for.  Let’s try and see what makes up a PMs week at Netguru - hopefully, this will let you understand the role a bit better!
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How to Plan Iterations with Jira

As Project Managers at Netguru, one of our responsibilities is to help our teams in planning and tracking the progress of development. We strongly believe that the tools we use should facilitate our process and needs and not the other way around. That is why we chose JIRA as one of our project management tools.
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If you want to develop a successful product, you need to have trusted people on board. You may have the best idea for a new app the world has ever seen. You’ve chosen Node.js as your JavaScript runtime environment, because you’re expecting big traffic and want your app to be scalable. You’ve done your market research, and know for absolute certain that there’s a keen and eager customer base practically bursting at the seams to get their hands on the very solution you’ll soon be launching in app stores. However, if you don’t have the right people behind your project, the chances of your application even reaching the launch stage - let alone taking app stores by storm - are slim to none.
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Creating digital products is great – the possibilities of modern web offer nearly unlimited power to connect with customers. But for me as a specialist working in the industry both as a copywriter and software developer it was always tough to manage digital content in a proper way. There are many solutions available on the market, but the facts are indisputable – Content Management Systems were always the black sheep of the digital products family. Mostly because they were connecting two worlds – content creation (editors with no programming skills) and website code. But now a new cool kid has appeared: the headless CMS.
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Whereas most people think of Silicon Valley as the promised land for startups, when it comes down to fintech, the landscape changes. The numbers speak for themselves - New York has beaten San Francisco in terms of fintech funding to become one of the strongest fintech hubs in the world.
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The answer, of course, may vary. I hope I won’t surprise or disappoint anyone by pointing out that all I’m sharing here are my experiences and thoughts - there are no definite answers for such a question in a complex environment.
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Machine learning brings a wide range of new possibilities to nearly all industries. A number of tasks that can be automated or improved with machine learning-based algorithms is growing day to day. Let’s dive deeper and try to establish factors that enable a specific task to be improved with ML, so we can understand better how your business and processes can leverage artificial intelligence.
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