Scaling an Online Platform for Event Promoters
.png?width=1500&height=767&name=evvnt-header-image@2x%20(1).png)
60%
Fewer issue tickets
After the technical work landed.
120k+
Events promoted
Through the platform.
1,137h
To finish the project
Across a team of three.
The client
Evvnt puts event promoters in front of the right audience through the global network of sites that list events. It serves over 120 countries, locally and internationally, across multiple industries.
The challengeWhat the teams actually needed
As the business grew, so did the need for new features and an environment that could carry them.
Challenge 01Maintenance costs climbing
The existing Ruby on Rails and Angular codebase was growing more complex, and maintaining it cost more each year.
Challenge 02Lead Machine, connected
The main application had to link quickly and smoothly to Lead Machine to attract more potential clients.
Challenge 03Quality and coverage
High code quality and broad test coverage were essential, with new features and upgrades still arriving quickly.
What we did
Refactoring toward code the business can afford
A team of three — a project manager, a Ruby on Rails developer and a QA specialist — focused on refactoring toward dependable code with consistent business logic, introducing tooling to monitor the process and hold quality.
Changes in Angular
Multiple changes and new code went into the Angular side of the application.
Sprints thought through
Better prioritisation and clear sprint planning kept the work aimed at what the business needed next.
Lead Machine, without hassle
Lead Machine was coded and connected to the application, which automated lead generation and opened up considerably more sales leads.
Coverage raised substantially
The number of code tests increased considerably, and the transparent, hands-on way of working — with regular client meetings — kept it consistent with Evvnt’s goals.
Client testimonial
We were positively surprised by Netguru. The handover was much simpler that we had thought it was going to be, and the expertise was much better than we had expected.
More like thisOther places we scaled product teams for growth.
What’s next