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20 Ideas to Promote Your Mobile App for Free

App promotion – a key element of every successful app launch 204 billion mobile apps were downloaded in 2019 and the app market is constantly growing. The competition for the user’s attention is fierce – if you want to stand out from the crowd not only will you have to build an outstanding product, but also come up with an effective app promotion strategy. 
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Social media alleviates the negative effects of isolation in the times of the global COVID-19 pandemic. In recent weeks, video conferencing software and social sharing apps have helped us stay closer together despite the isolation. However, those with no access to these technologies are more secluded than ever. Neveo helps to take these social media stories beyond the Internet and bring them to our loved ones who are not connected. During the lockdown they’ve been busier than ever.
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The first half of 2019 was a record-breaking period for investments and acquisitions, to say the very least: over $2 trillion in deals was made around the world, from small takeovers to blockbuster megamergers. Deliveroo got in on the action in May, gaining worldwide attention when it was announced that Amazon would lead a $575 million (£450m) funding round for a minority stake in the British company. 
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The Complete Guide to App Store Optimization

App Store Optimization – setting your iOS app up for success According to the New York Times, there were over 2 million apps in the Apple App Store as of Q4 2019. However, it’s reported that the average retention rate of an app is less than 5% within a month after download. This means that competition for users’ attention is fierce, to say the least.
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Netguru obtained the B Corporation™ certificate granted to organizations whose previous business activities have been verified in terms of their positive impact on society and the environment. The company has joined the community of over 3,200 companies in the world that have committed to developing a sustainable economy model. We would like to use it as an invitation for other organizations to join us and drive the global movement of using business as a force for good.
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For companies trying to gain an edge in today’s fiercely competitive global business environment, chief innovation officer has fast become a vital role.
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Choosing the wrong technology for your web application is a huge risk. A wrong decision could cost you money, time, and resources. Learn what the most common mistakes are, plus the main risks connected with choosing technology to build web apps. Check how an experienced web development company will support you in making the right decision.  At the end of this article, you will find six simple tips that will help you avoid choosing the wrong technology for your web application.
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As COVID-19 continues to spread around the world, we can observe its significant impact on consumer behavior, product demand, as well as on the production and supply chains in the retail industry. While more consumers start to avoid human contact and turn to online purchases, retailers are struggling to adapt to the new reality. Retailers have little time to respond because the pace of change is dramatically fast.
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Illustrator's Eye: 12 Principles of Animation

The twelve principles of animation should be basic knowledge for everyone. They were introduced by the Disney animators Ollie Johnston and Frank Thomas in book The Illusion of Life: Disney Animation published in 1981. These principles are the outcome of Disney animators’ work from the 1930s onwards. They were created to help reflect real life and the basic laws of physics in animations, but also to resolve abstract issues like character appeal. The 12 principles of animation are perfect for both frame-by-frame animation and motion design.
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Remote work is all around us. And it’s great! But, as it’s widely commented in the agile community, it poses some specific challenges when implementing Scrum or other agile approaches. Below you will find some tips on how we tackle them at Netguru. But before we go there, let’s debunk one myth: Neither Scrum Guide nor Agile Manifesto forbids remote setups
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